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The Latest Dangerous Social Media Trend that ‘Gamifies’ Deadly Driving

The government said platforms should remove clips that glorify reckless driving after 62 wrong-way motorway incidents were recorded in Ireland this year, officials said.

  • On Monday, the British government urged TikTok and Meta to remove videos celebrating dangerous 'wrong-way' driving, following deadly crashes in England and Ireland involving motorists traveling against traffic.
  • A weekend collision near Middlesbrough, England, killed two police officers, Matthew Blades and Tom Clough, and five young people after a Volkswagen Passat traveling on the wrong side of the road struck a marked police car.
  • Irish authorities recorded 62 incidents of wrong-way driving this year, a 32% increase over last year, as Garda Commissioner Justin Kelly warned that some drivers prioritize social media 'likes' over public safety.
  • TikTok stated it removes rule-breaking videos, while Meta restricts imagery depicting reckless driving for users under 18, both citing policies against 'high-risk viral challenges' except in fictional or professional settings.
  • Mary Aiken, a professor of cyberpsychology from Capital Technology University, explained that recording risky driving creates a 'perceived distance from real-world danger' for drivers, transforming reckless behavior into a performance for social rewards.
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18 Articles

They drive into oncoming traffic and film themselves doing it: In Ireland and Great Britain, the police are investigating a dangerous new trend.

·Berlin, Germany
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Center

Several fatal accidents put the spotlight on reckless driving videos that seek 'likes' on social media

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+9 Reposted by 9 other sources
Lean Left

The latest dangerous social media trend that ‘gamifies’ deadly driving

The long month of August is typically one of the busiest times of the year for police, with schools out for summer and many young people at a loose end.

·Atlanta, United States
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Center

A dangerous TikTok trend costs twelve lives in Ireland and England. Does the ghost-driver madness reach Germany now?

·Essen, Germany
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  • 72% of the sources are Center
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Report24 broke the news on Monday, August 24, 2026.
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