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Nvidia's Huang Pitches AI Tokens on Top of Salary as Agents Reshape How Humans Work

Nvidia plans to allocate AI token budgets worth up to half an engineer's salary to enhance productivity and compete for talent, with token usage seen as key performance metric.

Summary by CNBC
Most enterprise AI projects have failed since 2018, a sobering track record for an industry awash in enthusiasm.

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Nvidia boss Jensen Huang has a clear expectation to his developers: If you earn half a million dollars, you should consume at least half of it on AI tokens. And he has an opinion on the trillion potential of the AI industry. The article Nvidia CEO Jensen Huang: If you earn 500,000 dollars, you have to consume 250,000 for AI tokens first appeared on The Decoder.

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Jensen Huang has detected a new warning signal for elite talents: not using enough tokens from AI. Nvidia's CEO said in an episode of the "All-In Podcast" released on Thursday that he would be "deeply alarmed" if one of the major engineers of the chip giant spent very little on AI. "If that 500,000 dollar engineer didn't consume at least 250,000 in tokens, I would be deeply alarmed," Huang said."To that 500,000-year-end engineer, I will ask how …

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Business Insider broke the news in United States on Friday, March 20, 2026.
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