Film, series and sports streaming services are the most popular in the European Union, with 32.7% of European subscriptions. Portugal is in the 19th position with 22% of paying subscribers.
Almost one third of Internet users in the EU had a paid subscription in 2025 for streaming films, series or sports. Portugal registered 22% of subscribers, below the European average of 32.7%, taking 19th place among the 27 Member States.