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Apple Says ‘Surprise and Shine’: Sept. 9 Event Sets the Stage for Apple’s Next Big iPhone Era

The event will be John Ternus’ first as CEO as Apple faces higher component costs and possible price increases for the new flagship lineup.

Summary by CTV News
Apple is set to host its next launch event on Sept. 9, where the company is expected to unveil its newest iPhone series and potentially its long-awaited foldable phone.

4 Articles

Tom's GuideTom's Guide
Center

Apple Sept. 9 event — all 9 new products we're expecting to see

Apple's big iPhone event is next week and here are 9 products we expect to see announced.

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PC MagPC Mag
Lean Left

iPhone 18 Pro 'Surprise and Shine' Event Kicks Off Sept. 9. What We Expect to See

At the first event with John Ternus as CEO, we'll like get a foldable iPhone and new Apple Watch, but here's what's reportedly on tap for the iPhone 18 Pro lineup.

·New York, United States
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CTV NewsCTV News
Center

Apple says ‘surprise and shine’: Sept. 9 event sets the stage for Apple’s next big iPhone era

Apple is set to host its next launch event on Sept. 9, where the company is expected to unveil its newest iPhone series and potentially its long-awaited foldable phone.

·Toronto, Canada
Read Full Article
e1.rue1.ru

The Surprise Is Seven Years Late than Apple Will Try to Surprise at the First Presentation at the New CEO.

Apple scheduled the year's keynote address on 9 September: the company is expected to display the first warehouse iPhone, iPhone-Economies models on 2 September 2026

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CTV News broke the news in Toronto, Canada on Tuesday, September 1, 2026.
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