Axa Bets on AI, Automation to Deliver Boost of €700m
The insurer said AI will automate underwriting, claims and customer service as it seeks to lift underlying earnings per share 7% to 9%.
- On Tuesday, The French company Axa announced a new strategy targeting €500–700 million in annual AI benefits by 2029, aiming to "build the Axa of the next decade" through systematic technology deployment.
- To transform operations, Axa set financial targets for the next three years, including underlying earnings per share growth of between 7% and 9%, while embedding AI across its value chain.
- The company is implementing AI-supported underwriting to assess Insurance policy risks and speed decisions. Other operational use cases include automated claims management, AI pricing assistance, and customer-service chatbots.
- Heightened scrutiny surrounds the rapid global expansion, with Anthropic's leadership recently calling for the AI industry to "slow down" to allow safety measures to catch up.
- Chief Executive Dario Amodei wrote he was concerned about AI "advancing drastically faster" since summer, warning the technology could potentially take over the entire internet.
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Axa bets on AI and automation to deliver boost of up to £600 million
Axa said it expects to generate between 500 and 700 euro (£428 million – £599 million) worth of annual benefits from AI by 2029.
Axa wants to make artificial intelligence a major lever of its growth. The insurer plans to deploy it in all its key activities and expects up to €700 million in annual AI-related profits by 2029.
The French insurance group plans to generate up to €700 million in profit thanks to the AI, the central pillar of its new strategic plan The French insurance giant Axa estimates that
The insurer Axa is pushing its growth targets upwards. By 2029, profit and return on equity are expected to increase more than previously planned. More business with existing customers will be written and artificial intelligence will help. In the medium term, the insurer expects a three-digit million contribution from its AI initiatives alone. read more
Among the objectives of the next strategic plan 2027-2029 called Growing Forward, the massive deployment of the AI is high. The related stakes are high, as well as the hopes of the insurer who relies on a precise industrialisation mechanics to conquer new market shares.
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