The Economics of Instacart’s Grocery Delivery Are Pretty Tight — AI Might Help, or Hurt

The economics of Instacart’s grocery delivery are pretty tight — AI might help, or hurt

AI proved to be a double-edged sword this week for Instacart, as the gains from a new ChatGPT integration were wiped out by an AI pricing allegation....

Instacart and ChatGPT unveil AI-powered grocery shopping

The grocery AI race is heating up, and Instacart just placed its bet on OpenAI. As of December 8, the North American grocery tech company has launched a fully integrated shopping app directly inside ChatGPT. Users can now plan meals, browse local grocery items, build a cart, and check out — all within a single conversation.This article explores how the new app works, what it signals about agentic commerce, and why marketers should be paying clos…