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If Daejeon Had 'sungsimdang'... "Please Give Me Pumpkin Injeolmi" Becomes Explosively Popular

Summary by Naver
Local rice cake shops in the Gwangju region are recently gaining popularity through word-of-mouth online. According to Naver Data Lab on the 17th, the search volume index for terms such as 'Chang-eok Tteok,' 'Chang-eok Tteokjip,' and 'Hobak Injeolmi' ranged from approximately 20 to 50 over the past year, excluding holidays.
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NaverNaver

If Daejeon Had 'sungsimdang'... "Please Give Me Pumpkin Injeolmi" Becomes Explosively Popular

Local rice cake shops in the Gwangju region are recently gaining popularity through word-of-mouth online. According to Naver Data Lab on the 17th, the search volume index for terms such as 'Chang-eok Tteok,' 'Chang-eok Tteokjip,' and 'Hobak Injeolmi' ranged from approximately 20 to 50 over the past year, excluding holidays.

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Naver broke the news in on Tuesday, March 17, 2026.
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