How Kirkland Quietly Became Costco's Most Powerful Moat

How Kirkland Quietly Became Costco's Most Powerful Moat

Key PointsKirkland is far more than a store brand.The brand strengthens Costco's value proposition.Kirkland enhances Costco's competitive posture.10 stocks we like better than Costco Wholesale › When investors think of Costco Wholesale (NASDAQ: COST), they usually focus on its membership model. After all, annual membership fees generate billions of dollars in recurring income and help anchor the company's profitability. But another piece of Cost…