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Hilton Is Bringing Chic Boutique Hotels to a College Town Near You
Summary by Travel + Leisure
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1 Articles
Hilton Is Bringing Chic Boutique Hotels to a College Town Near You
Hilton just launched Undergraduate Hotels—the hospitality giant's 28th brand. A rendering of the front desk at the Undergraduate by Hilton.Credit: HiltonHilton already had 27 brands. Number 28 is for the next time you're stuck in a college town with nowhere decent to stay.The company’s latest move is the launch of Undergraduate, a new lifestyle brand (yes, another) that brings school-spirit design and a serious bar program to university towns.“L…
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