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Has Fifa Introduced Commercial Breaks in Football – Secretly?

Summary by Dagens Nyheter.
All matches in the men's World Cup next year will have mandatory fluid breaks. A way to protect the safety of the players, says Fifa, but critics also see something else. - Commercial actors have the opportunity to show advertising. For them, it is a really big advantage, of course, says Max Bursell, sports director at SVT.

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All matches in the men's World Cup next year will have mandatory fluid breaks. A way to protect the safety of the players, says Fifa, but critics also see something else. - Commercial actors have the opportunity to show advertising. For them, it is a really big advantage, of course, says Max Bursell, sports director at SVT.

·Stockholm, Sweden
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Dagens Nyheter. broke the news in Stockholm, Sweden on Sunday, December 14, 2025.
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