H-E-B Promotes COO Roxanne Orsak to President as Craig Boyan Shifts to New Role

H-E-B announces new president set to take over in 2026

AUSTIN (KXAN) — On Tuesday, H-E-B announced its current Chief Operating Officer, Roxanne Orsak, would take over as president beginning in January 2026. “I am honored to continue to shape the future of this great company with integrity, heart, and a relentless pursuit of excellence,” Orsak said.  H-E-B stated that Orsak began her career at the company in 1988 and was named COO in 2022. “She will be the first woman to serve as President of H-E-B, …

New female president to lead H-E-B starting 2026

H-E-B announced Tuesday that its current Chief Operating Officer Roxanne Orsak will begin as the company’s first female president in January 2026.

H-E-B names its first female president; Roxanne Orsak takes the helm in January

Roxanne Orsak started as a store management trainee in 1988, according to a company news release. A graduate of Texas A&M, Orsak is credited with developing the H-E-B Plus concept in 2004.

H-E-B promotes COO Roxanne Orsak to president as Craig Boyan shifts to new role

Roxanne Orsak to become H-E-B’s first female president

The Texas grocer announced on Tuesday that Roxanne Orsak, the company’s current chief operating officer, will be promoted to president next year.

H-E-B's next president will be first woman in the role in grocer's 120-year history