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Google's AI Mode Can Now Give You More Visual Inspiration
Google's AI Mode now shows shoppable images using over 50 billion product listings for richer visual search and inspiration, enhancing natural language queries for US English users.
- On Tuesday, Google announced that AI Mode will display images alongside text in Search results, and the visual upgrade is rolling out in English to US English users this week.
- Facing pressure from AI rivals, Google is expanding AI Mode with advanced Gemini models to handle complex searches and stay competitive with OpenAI after ChatGPT reshaped information-seeking.
- Using a `visual search fan-out`, Google links images to retailers and says `Sometimes what you're looking for really just can't be articulated with text`, Robby Stein said.
- Some studies suggest AI answers reduce clicks and could harm sites reliant on Google Search traffic, and publishers allege content misuse with Penske Media recently suing Google while Google argues AI Overview traffic is higher quality.
- Search marketers should adapt SEO for conversational queries and strengthen E-E-A-T as AI Mode shifts Google Search toward an AI assistant prioritizing user intent.
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Total News Sources21
Leaning Left3Leaning Right0Center5Last UpdatedBias Distribution62% Center
Bias Distribution
- 62% of the sources are Center
62% Center
L 38%
C 62%
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