France’s Cidres Wignac Unveils Brand Refresh

France’s Cidres Wignac Unveils Brand Refresh

France’s proudly family run, organic cidermakers Wignac have given their award-winning range an exciting brand refresh including an eye-catching packaging makeover ahead of the key cider drinking season.  The new, visually impactful, aspirational packaging aims to bring to life the brand’s story, heritage and provenance, while aligning it to the colourful, convivial and charmingly chic […]

French cider maker targets wider retail with brand refesh

France’s family‑run organic cidermaker Wignac has unveiled a brand refresh with new, more impactful packaging ahead of peak cider season. The update is rolling out now across the UK, backed by investment in digital, social and influencer activity, on‑trade activations, advertising, events and sponsorship. Produced in the Ardennes, the range is made with 100% organic pure apple juice and contains no added sugar, colourings or sulphites. The portf…