Olympians, Wimbledon Icons, Aristos and Euro-Royals: Who Was in the Trenches at Burberry’s London Fashion Week Show Last Night?
Daniel Lee enlisted Celia Birtwell for hand-drawn motifs as the 61-look collection leaned on Burberry’s trench coat heritage.
- On Monday night, British luxury brand Burberry closed London Fashion Week with Chief Creative Officer Daniel Lee showcasing a 61-look collection featuring floral motifs and 'intentional imperfection' designed with textile designer Celia Birtwell at Chelsea College of Arts.
- The 170-year-old heritage house continues to celebrate its signature trench coat, which recently became the focus of a mini-exhibition at the Victoria and Albert Museum honoring the garment's 170-year history.
- High-Profile guests including actor Jodie Turner-Smith and tennis player Jack Draper attended the show, as Burberry reported a 5% revenue increase in the first quarter of 2026.
- Lee described his designs as 'not a necessity product,' emphasizing that luxury fashion functions as an emotional experience; he prioritized worn, imperfect aesthetics to engage younger shoppers.
- While heritage brands like Dior and Chanel are successfully triangulating curation with design, all eyes turn to designer Grace Wales Bonner's upcoming menswear collection for Hermès next year.
14 Articles
14 Articles
Burberry isn’t a nostalgia brand, it’s a heritage brand
By Fiona Sinclair Scott, CNN London (CNN) — How can a 170-year-old brand feel modern? The answer may lie in understanding the difference between building on heritage versus leaning on nostalgia. At the Burberry show on Monday night — the final event on the London Fashion Week calendar — Britain’s oldest luxury fashion brand, under
The Independent
The Independent (US)Burberry celebrates 170 years of the trench coat with a vibrant new look
The heritage fashion house closed London Fashion Week with a colourful take on the trench
London Fashion Week is always full of impressive fashion moments, but this time The article London Fashion Week: The sleek bun was the beauty detail chosen by celebrities at the Burberry show was published on TLIFE.
Burberry SS27 at London Fashion Week: ‘A return to the basis of things’
Drapers Burberry SS27 at London Fashion Week: ‘A return to the basis of things’ Burberry’s chief creative officer Daniel Lee stated that the British luxury fashion house’s SS27 collection was “a return to the basis of things”, as it closed London Fashion Week last night (21 September).
Coverage Details
Bias Distribution
- 82% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium
