Musk's X Explores Paying Creators in Stablecoins as It Overhauls Its Rewards Program
The platform is weighing USDC payouts as it shifts creator rewards to impressions, biweekly transfers and a $30 minimum, according to CoinDesk.
- Social media platform X is exploring stablecoins, such as Circle Internet's USDC, to pay royalties to influential users for uploading content, according to CoinDesk reporting Thursday.
- Stablecoins, representing a $310 billion market, facilitate faster and cheaper cross-border transactions, handling small, frequent payments better than traditional banks and reaching creators without U.S. accounts.
- In March, Musk hired crypto veteran Benji Taylor as head of design at X, leveraging his decentralized finance background; SpaceX already collects Starlink payments in stablecoins from emerging markets.
- X launched the Original Content Rewards Program, designed to reward creators for original, high-quality content based on qualified Home Timeline impressions, with a $30 minimum payout every two weeks.
- As X retires its Creator Revenue Sharing program on Sept. 7, the platform transitions to the new rewards model while Stripe's $53B bid for PayPal underscores broader industry interest in stablecoin payments.
13 Articles
13 Articles
Musk's X Explores Paying Creators in Stablecoins as It Overhauls Its Rewards Program
X is in talks to pay content creators in stablecoins, such as Circle’s USDC, CoinDesk reported Thursday, citing a person familiar with the matter, who also works with other social platforms testing stablecoin payouts to creators. The talks surface in the same month X rewrote how it pays creators. It stopped accepting new enrollments in Creator Revenue Sharing on Aug. 7 and will retire that program on Sept. 7, with a final payout expected on or a…
X considers USDC payments for creator rewards
Elon Musk’s X has begun exploring USDC and other stablecoins as possible payment methods for creators while preparing to replace its existing revenue-sharing system. X considers USDC for creator rewards CoinDesk reported on Thursday that X is discussing whether to…
What to remember: X discusses the use of stables such as USDC to pay content creators. Exchanges are underway, according to one person who is aware of the discussions. The platform is recast in parallel with its entire compensation system for creators. X is exploring the possibility of paying its creators for content in stablecoins, notably USDC, the token issued by Circle, according to a person informed of the discussions quoted by CoinDesk. Ex…
X’s Stablecoin Push Could Boost USDC Demand—What It Means for Crypto Users
X is exploring stablecoins as a potential payment model to support content creators. Integrating stablecoins on X could boost the overall adoption of cryptocurrency. X’s stablecoin payment plans remain in early stages, with no implementation details confirmed. Elon Musk’s X social media platform is exploring the use of stablecoins such as USDC as a primary means of paying content creators. The platform is reportedly considering this change to e…
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