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EasyJet onboards Armadillo for CRM strategy revamp - DecisionMarketing
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EasyJet onboards Armadillo for CRM strategy revamp - DecisionMarketing
EasyJet has drafted in Bristol-based agency Armadillo as part of plans to enhance its CRM strategy, as the budget airline continues to shake up its agency arrangements. Armadillo has been briefed to deliver on its strategic, creative and data-driven approach to elevate easyJet’s customer experience even further and realise the team’s ambitions. The agency will work with the cloud-based customer engagement platform, operated by Braze that helps b…
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