Smaller or Ugly Vegetables and Fruit: the Boost of Large-Scale Distribution to Farmers in the Face of Drought
5 Articles
5 Articles
Products usually intended for processing have arrived on the shelves this summer. This development could become permanent with the multiplication of heatwaves. An adaptation that will require educating consumers, according to distributorsIn the first wave of heatwaves in France this summer, tomato production has been able to decrease by 40% in some parts of the country and some producers have lost 80% of their salads. Faced with these volumes in…
The aim is to help farmers hard hit by drought to sell their crops. If the initiative is welcomed by professionals, it is only a first step. - Smaller or ugly vegetables and fruit: the boost of large-scale distribution to producers in the face of drought (Conso and trends).
The Fédération du commerce et de la distribution (FCD), which brings together most of the retail brands, commits itself to "a pragmatic approach concerning the conditions for the approval and acceptance of products (calibers, aspects...).
With the drought, our stalls could change their faces in the coming weeks: smaller vegetables, or "mooches" could be offered in supermarkets. However, prices should not necessarily decrease.
In the face of the distress of the market gardeners, the main retail brands announced increases in the purchase price of fruit and vegetables, as well as tolerance on the appearance and size of the products.
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