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Drinking Gatherings Among People in Their 20s Halved in 3 years... 'Going for a Second Round' Is a Thing of the Past.

(Seoul = Yonhap News) Reporter Han Ji-hoon = Foot traffic to bars is rapidly declining. In particular, bar patronage by those in their 20s has plummeted to less than half in three years, and late at night...

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It has been revealed that the number of transactions made by consumers in their 20s at general bars has been halved over the past three years. According to an announcement by NH Nonghyup Bank on the 8th, the number of transactions at general bars in the first half of this year decreased by 34% compared to the first half of 2023. The transaction amount fell by 30%. This is 73 individual customers using Nonghyup Bank cards

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According to an analysis of personal card payment data by NH NongHyup Bank, visits to bars by people in their 20s have been cut in half over the past year. A clear shift in consumption trends is emerging, with people opening their wallets for health and leisure activities, such as swimming pools, instead of drinking parties that last late into the night.

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(Seoul = Yonhap News) Reporter Han Ji-hoon = Foot traffic to bars is rapidly declining. In particular, bar patronage by those in their 20s has plummeted to less than half in three years, and late at night...

·Seoul, Korea (the Republic of)
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[Digital Daily Reporter Lee Ho-yeon] The drinking culture of the younger generation is changing rapidly. It was found that the number of visits to general bars by people in their 20s has decreased to less than half compared to three years ago, while spending on leisure-related activities such as exercise and gaming has increased instead. According to ‘NH Trend+’, released on the 8th by NH NongHyup Bank based on an analysis of 127 million paymen…

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연합뉴스-Yonhap News Agency broke the news in Seoul, Korea (the Republic of) on Monday, September 7, 2026.
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