Donatella Versace to Launch New Brand With Revolve Group
- On Monday in Milan, Donatella Versace revealed a joint venture with Revolve Group to launch a new fashion and beauty business, serving as chief creative officer. The partnership reflects her personal creative vision.
- Following her March 2025 departure from Versace, the designer joins the Los Angeles-based e-tailer after guiding the fashion house for nearly 30 years. This marks her return to creative leadership.
- Revolve Group will provide technology, infrastructure, and global reach for the partnership. Co-founder Mike Karanikolas stated the collaboration aims to create "something genuinely distinctive" by combining Donatella's creative authority with the company's platform.
- Launching initially across the United States, Latin America, Asia-Pacific, and the Middle East, the venture will debut in the coming months. Brand name and first products will focus on beauty and fashion.
- The company aims to create a "digital-first world" where consumers participate rather than simply shop. This strategy leverages Revolve's existing social platforms, podcasts, and events to connect with global audiences.
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Donatella Versace to Launch New Brand With Revolve Group
Donatella Versace is launching a new fashion and beauty brand with Revolve Group, marking the designer’s return to a creative leadership role after stepping down as Versace’s chief creative officer in 2025. The independent venture, which is expected to introduce its first products in 2027, will combine Versace’s creative direction and cultural influence with Revolve’s… The post Donatella Versace to Launch New Brand With Revolve Group appeared fi…
Donatella Versace Is Starting Over With a Mysterious New Venture
Donatella Versace is returning to the fashion and beauty world with a new partnership with the Revolve Group. The collaboration will see the company develop a new fashion and beauty brand under Donatella’s leadership. The partnership marks a new chapter for the designer, who will bring her experience and creative vision to the upcoming brand. […]
Fashion icon, Gianni Versace's sister will "reflect her personal creative vision" on the fashion and beauty products she is developing in partnership with the American Revolve group.
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