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Council spent over €150k in consultancy fees for branding
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Council spent over €150k in consultancy fees for branding
SOUTH Dublin County Council spent over €150,000 in consultancy fees to explore the branding of the organisation. The local authority stated this followed clear evidence that the council’s “existing identity was no longer serving the organisation, staff, or the public effectively.” Cllr Madeliene Johansson (PBP) asked the council for a report and total cost of the re-branding at April meeting. In response, SDCC said it commissioned external brand…
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