Cotton Incorporated Creates CMO Role, Unifies Marketing Teams to Support ‘Demand-Building Mode’

Cotton Incorporated Appoints Bev Sylvester As Chief Marketing Officer

CARY, N.C.— February 2,2026 — Cotton Incorporated announces the appointment of Bev Sylvester as chief marketing officer. In this newly created role, Sylvester will oversee Cotton Incorporated’s marketing strategy, brand positioning, consumer engagement and global outreach to increase demand for cotton and strengthen its relevance in the marketplace. Bev Sylvester Sylvester brings more than 20 years of senior-level marketing and brand leadership …

Cotton Incorporated Creates CMO Role, Unifies Marketing Teams to Support ‘Demand-Building Mode’

Looking to stimulate demand for cotton across the supply chain, Cotton Incorporated has created a new chief marketing officer role.