Consumer confidence continues gradual recovery amid household bill concerns
The index posted its third straight monthly gain as stronger views of the economy and personal finances outweighed worries about bills and inflation.
- On Friday, the GfK Consumer Confidence Barometer rose to-13 in September, marking its highest level since August 2024. British households grew more optimistic about personal finances.
- This rise marks the third consecutive monthly increase for the Consumer Confidence Index, the first time since summer 2024, continuing gradual recovery. The headline score remains firmly in negative territory.
- Expectations for the general economy over the coming 12 months rose to minus 22, while personal finance confidence reached five. The major purchase index fell one point to minus 8, indicating hesitation over big-ticket spending.
- Neil Bellamy, consumer insights director at GfK, warned the deteriorating inflation outlook could weigh on households. The savings index rose five points, suggesting some consumers are building a financial buffer.
- Other research presents a mixed picture, as Ipsos reported high readings this month while BRC and Opinium Surveys have shown a fall in consumer confidence. These conflicting indicators highlight ongoing economic uncertainty.
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Consumer confidence continues gradual recovery amid household bill concerns
GfK’s long-running Consumer Confidence Index rose one point to minus 13 in September, continuing the slow recovery seen since April.
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