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Chinese beauty products prove resilient amid US-China trade war
Low prices and strong demand are helping Chinese wig, lash and nail makers keep U.S. sales growing despite tariff costs, producers said.
- Sales of Chinese-made beauty accessories are surging across the United States, with hair product exports rising 12.4% year-over-year to $1.3 billion in the first half of 2026.
- Joe Wu, an exporter in Xuchang known as China's wig capital, expects his sales to grow 40% this year driven heavily by U.S. buyers drawn through TikTok and Instagram.
- Zhang Da, owner of the Donghai Yizhigu Nail Art factory in Donghai county, says exports climbed to 70% of total revenue this year from 20% late in 2025.
- Dan Wang, the China director of Eurasia Group, notes Beijing occupies "a unique historical position" using scale to dominate global markets in both advanced and lower value-added goods.
- While friction over high-profile items like cars forms the backdrop to this week's presidential summit, shipments are on track to beat 2025's full-year figure of $2.3 billion.
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Chinese beauty product exporters sitting pretty despite trade dispute
From pre-bleached straight hair wigs to wavy clipped extensions and blinged-out coffin-shaped nails, sales of Chinese-made beauty accessories are surging across the United States.
Chinese beauty products prove resilient amid US-China trade war
The US-China trade war has hit exports ranging from soybeans to solar panels, but one industry appears to be weathering the tariffs remarkably well. As Donald Trump and Xi Jinping prepare to meet in Washington this week, big-ticket exports are likely to be high on the agenda. But Chinese beauty products such as wigs, hair extensions and false eyelashes have proved highly resilient, with low prices and strong demand encouraging consumers to absor…
·Issy-les-Moulineaux, France
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