Published 10 days ago • loading... • Updated 9 days ago
Gap’s Fall Campaign Enlists ‘Obsession’ Star to Promote Denim
The music-video-inspired ad uses a recorded Robyn cover and runs across digital, social, retail and billboards to reach Gen Z.
Summary by Retail Dive
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8 Articles
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Marketing Dive
Gap’s fall campaign enlists ‘Obsession’ star to promote denim
Ads show Hollywood breakout Inde Navarrette dancing alongside Malcolm Todd, who performs a new version of Robyn’s “Dancing on My Own.”
Coverage Details
Total News Sources8
Leaning Left2Leaning Right0Center5Last Updated71% Center
Bias Distribution
- 71% of the sources are Center
71% Center
L 29%
C 71%
Factuality
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