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Carrefour Does Not Resist the Hypermarket Format: This Is One of the Initiatives that Are Part of the Innovation Strategy

Summary by economiadigital.es
Carrefour has launched in Spain an initiative as original as it is unexpected: to turn its hypermarkets into wedding stages. Under the name of ‘Wedding Shoot’, the distribution chain proposes couples to participate in a contest in which they can immortalize their wedding photos in the middle of the shopping center, breaking with the tradition of studies or natural sites.
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economiadigital.eseconomiadigital.es

Carrefour Does Not Resist the Hypermarket Format: This Is One of the Initiatives that Are Part of the Innovation Strategy

Carrefour has launched in Spain an initiative as original as it is unexpected: to turn its hypermarkets into wedding stages. Under the name of ‘Wedding Shoot’, the distribution chain proposes couples to participate in a contest in which they can immortalize their wedding photos in the middle of the shopping center, breaking with the tradition of studies or natural sites.

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economiadigital.es broke the news in on Thursday, October 2, 2025.
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