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Campaigners Call for People to Stop Saying 'over the Hill' and Other 'Ageist' Phrases

  • Campaigners from The Centre for Ageing Better are urging the public to stop using common "everyday ageist phrases" such as "over the hill" and "stuck in their ways," citing their significant detrimental impact on older people.
  • Research by The Centre for Ageing Better, based on a survey of 4,000 UK adults conducted in January, found that even individuals aged 45-54 frequently encounter such language, with one in 10 respondents labeled "over the hill."
  • The survey found 9 per cent of people aged 65 and above called a "dinosaur," 13 per cent of over-75s dismissed as "past their sell-by date," and 18 per cent of all adults admitted using "mutton dressed as lamb."
  • Harriet Bailiss, co-lead of the age without limits campaign at The Centre for Ageing Better, said "everyday ageist phrases" are commonly used without thinking, but their repeated use "helps to entrench ageism within society" limiting work and health as people age.
  • Katherine Crawshaw from The Centre for Ageing Better urges the public to question age-based assumptions, warning that such prejudices can mean people are overlooked for jobs or necessary medical treatment simply because of their age.
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The Independent broke the news in London, United Kingdom on Tuesday, June 9, 2026.
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