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Cadillac Brings Its F1 Livery to the Super Bowl Spotlight

Summary by auto30.com
Cadillac’s American Formula 1 team has chosen the loudest possible stage to unveil its car’s new livery.
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Cadillac will therefore unveil its first Formula 1 livery during a television commercial broadcast during the Super Bowl, as announced a dozen days ago by the 11th team. It is an extremely powerful but also expensive way to present the new American team before its debut in 2026. Although marketing budgets are excluded from capped budgets, such an operation was already asking questions. Today we know a little more: the livery will actually appear…

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auto30.com broke the news in on Sunday, December 14, 2025.
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