Markiplier's Iron Lung Is a Smash Hit at the Box Office — and Already Hugely Profitable
Indie horror Iron Lung, funded by YouTube star Markiplier, leads with $8.9 million Friday, projecting a $17 million weekend, surpassing expectations in a crowded domestic market.
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'Send Help' Duels 'Iron Lung' at Box Office With $18M Opening, 'Melania' Beats Projections With $8M Start
After last weekend’s abysmal numbers, business is looking better at the box office to finish January thanks to stronger-than-expected opening weekends for 20th Century’s “Send Help,” Markiplier’s “Iron Lung,” and yes, even Amazon MGM’s “Melania.” Industry estimates have “Send Help” and “Iron Lung” in a tight race for the No. 1 spot. “Send Help,” the Sam Raimi horror thriller about a survivalist office worker stuck on an island with her abusive b…
Avatar: Fire and Ash is already forgotten—the North American box office is flooded with new releases of varying degrees of interest. A big surprise for everyone was Friday's top-grossing film—an adaptation of the independent video game Iron Lung, entirely financed by the lead actor and YouTube star Mark Fischbach. Fischbach also directed the film, along with the original creator, David Symansky.
Box Office Update: Send Help might squeeze out a win over Iron Lung
The box office is being disrupted in a big way this weekend. While the Sam Raimi film Send Help will likely dominate the box office in the top spot, two niche titles, Iron Lung and Melania, are posting stronger-than-expected results. Iron Lung comes from YouTube personality Markiplier and is an adaptation of the video game. It’s having a stronger opening than we predicted, with it on track for about a $15–17 million start, which is hugely succes…
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