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BMW admits seat subscriptions were wrong
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BMW admits seat subscriptions were wrong
The German giant will double down on subscriptions with a monthly fee to use the 360-degree camera, if you didn’t order it to begin with – but heated seat charges won’t return. BMW iX3 BMW has admitted that monthly charges to unlock the heated seats and steering wheel were “probably not the best way” to dip its toe into the burgeoning market for subscriptions to features in new cars. However, it has no plans to drop subscriptions altogether, an…
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