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In Race with SpaceX, Blue Origin Refocuses Efforts on Artemis Moon Lander

Blue Origin halts New Shepard flights after 38 missions and 98 passengers to prioritize lunar lander development and compete for NASA Artemis contracts.

  • Jeff Bezos's Blue Origin paused the New Shepard tourism program for at least two years to accelerate development of human lunar capabilities and a sustained lunar presence.
  • With the Artemis program reopened, NASA's decision after Starship delays prompted Blue Origin CEO Dave Limp to say `move heaven and Earth` to beat competitors for lunar lander contracts.
  • New Shepard has flown 38 times and carried 98 humans above the Kármán line, launching over 200 scientific payloads and flying celebrities like Katy Perry and William Shatner.
  • The pause has left would‑be amateur astronauts in a difficult position, and Phil Smith, space industry analyst at BryceTech, says there are `effectively zero` providers until late 2026 while SpaceX Dragons remain prohibitively expensive.
  • The company is also pursuing other ambitious projects, introducing TeraWave earlier this month to target military and government buyers against Starlink's 9 million users.
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Blue Origin will suspend its tourist flights to space to focus on the development of monthly landing modules for NASA. The company should not launch New Shepard during,...

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Jeff Bezos' Blue Origin space company is suspending flights of its New Shepard rocket, which is used for space tourism, for at least two years. The company said it now intends to focus on developing activities related to sending people to the Moon.

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PC Mag broke the news in United States on Saturday, January 31, 2026.
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