Fox-Roku Frenzy; Cannes Lions Power Players; World Cup Media Shakeup - The Ankler
3 Articles
3 Articles
Fox-Roku Frenzy; Cannes Lions Power Players; World Cup Media Shakeup - The Ankler
When Fox’s $22 billion plan to acquire Roku hit Hollywood inboxes last Monday morning, it instantly became the head-spinning deal everyone in media was trying to decode: Was Lachlan Murdoch buying a streaming ad engine, a connected TV distribution weapon, a Tubi growth machine — or all of the above? Team Ankler moved fast to get inside the story. Sean McNulty hosted an emergency pod with Business Insider’s Peter Kafka to game out the implicatio…
What Fox and Roku aren’t telling us yet
Fox and Roku are about to enter uncharted territory together. On Monday, Fox announced that it will spend $22 billion to acquire Roku, whose smart TVs and streaming players are in 100 million homes worldwide. If the deal goes through in 2027 as expected, it’ll be the first instance of a major media company having full control over a major streaming TV platform. While the two companies obviously see this as great news for them and their sharehold…
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