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Balloon Officializes Exit of 'Leaders' and Confirms Restructuring at the Station

Summary by UOL
Globo today officially released Manuel Belmar, financial director, Manuel Falcão, director of brand and communication, and Pedro Garcia, director of distribution and rights.What happenedThe changes were confirmed in an email signed by Paulo Mar

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Globo today officially released Manuel Belmar, financial director, Manuel Falcão, director of brand and communication, and Pedro Garcia, director of distribution and rights.What happenedThe changes were confirmed in an email signed by Paulo Mar

·São Paulo, Brazil
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Emmissora announced new organizational structure and repudiated speculations that resignations would be the result of errors in the World Cup

·São Paulo, Brazil
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Globo fired CFO Manuel Belmar, who was considered responsible for the poor performance of the broadcaster in the World Cup. According to Veja magazine, the executive was the author of the decision to give up the exclusive transmission of the World Cup, which opened up space for SBT and CazéTV. In the [...]

Globo fired Manuel Belmar at the beginning of the night of Thursday (3). The executive, responsible for the areas of digital products, finance, legal and infrastructure, became an internal target after the strategy adopted for the 2026 World Cup. Behind the scenes, he was responsible for the failure of the broadcaster to give up the exclusive transmission of...

·São Paulo, Brazil
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Executive became target behind the scenes after giving up the exclusivity of the World Cup and losing space for SBT and CazéTV

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TV Pop broke the news on Friday, September 4, 2026.
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