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BA 'An Original British Briefing': The Great Escape - DecisionMarketing
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BA 'An Original British Briefing': The Great Escape - DecisionMarketing
With war raging in the Middle East, most airlines are trying to keep calm and carry on, none more so than British Airways which has this week unveiled ‘An Original British Briefing’, a new creative campaign designed to subvert the traditional airline safety video and offer an escape from the crushing pressures of modern life. Released as the latest chapter in the ‘A British Original’ platform, the new film from the airline and Uncommon Creative …
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