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‘Aura farming’ began as a meme. Latin American youth have turned it into a competitive sport

Young competitors perform exaggerated dance moves for crowd reaction, attention and small cash prizes as the internet meme spreads through public contests.

Summary by KVIA
By Mitchell McCluskey, CNN (CNN) — A group of rowdy spectators gathers in a public square, encircling two young men facing each other with intense looks in their eyes. The crowd points their phones at the pair, who are alternating between short dances, rhythmic movements, and striking poses.This is not a scene from “Zoolander;” the The post ‘Aura farming’ began as a meme. Latin American youth have turned it into a competitive sport appeared firs…

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Latino youth have turned ‘aura farming’ into a competitive sport

“Aura battles” have taken off in Latin American countries in contests that appear to be designed for virality, with young competitors often demonstrating exaggerated versions of popular TikTok dance moves for the audience.

·Atlanta, United States
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KIFI broke the news in Idaho Falls, United States on Monday, August 24, 2026.
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