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At Age 52, A Traveling Salesman Pitching Milkshake Machines Walked Into A Restaurant That Would Change His Life Forever. Three Decades Later, There Were Over 7,500 McDonald's Locations Worldwide, And Ray Kroc Left His Heirs A $600 Million Fortune.
Ray Kroc pledged his house against a milkshake mixer at an age when most men were planning retirement, then spent three more decades proving whether that bet would pay off. Most people know how it ended but skip right past what it actually took.