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Asturias Takes Command of Green Spain with the Biggest International Offensive in Its History

Asturias will assume the presidency in 2026 of the most ambitious tourism promotion program launched to date by Green Spain. This change places the Principality at the forefront of a roadmap that strengthens the international profile of the Atlantic north and increases its budget by 20%, at a crucial moment for repositioning the destination beyond the domestic market. This is no small move. Origin
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Asturias will assume the presidency in 2026 of the most ambitious tourism promotion program launched to date by Green Spain. This change places the Principality at the forefront of a roadmap that strengthens the international profile of the Atlantic north and increases its budget by 20%, at a crucial moment for repositioning the destination beyond the domestic market. This is no small move. Origin

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Agencias y Medios de Comunicación broke the news in on Tuesday, February 3, 2026.
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