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ASOS says 'personal information' may have been accessed during 'unauthorised activity'

The retailer said names and contact details may have been accessed, while its website and app remained online and shares fell nearly 15%.

  • Asos is investigating "unauthorised activity" involving third-party communication platforms after customers received mobile app notifications titled "Asos hacked" directing them to a Telegram account.
  • Cybersecurity firm Binalyze analyst Marie Wilcox described the notifications as "psychological warfare" designed to "whip up panic" and pressure Asos into paying a ransom rather than developing a rational response.
  • Asos stated personal information "may have been accessed" among its 17 million active customers, though payment card and password data were not believed compromised; shares fell nearly 10 percent on Tuesday.
  • Britain's National Cyber Security Centre has offered assistance, while the Information Commission Office said it did not appear "to have received a report on this matter at this stage."
  • This incident follows a wave of cyberattacks last year targeting major British entities including Jaguar Land Rover, Marks & Spencer, Harrods, and the Co-op food chain, with Manchester Airports Group suffering 8.7 million customer data theft in August.
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Times of Malta broke the news on Tuesday, October 6, 2026.
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