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Hyrox Boom Ignites Olympic Dream for Sport Disruptor

The fitness competition has grown to 1.5 million participants and is expanding in India after World Triathlon approved its format.

Launched in 2017, sporting newcomer targets place in 2032 Games, as world champion Alyssa McElheny secures life-changing Adidas deal.

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After how long from the practice of physical exercises we see the result? Probably no other sport has experienced an international expansion as fast in recent years as Hyrox. What started as an idea in 2017 has become, in a few years, one of the most growing fitness movements in the world, including in Brazil. The modality is already present in more than 85 cities distributed by about 30 countries. The format was developed by event organizer Chr…

·Rio de Janeiro, Brazil
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Probably no other sport has experienced an expansion the international t the r asks in the last years as the Hyrox. What eats or as an idea in 2017 has become, in a few years, one of the most growing fitness movements in the world, including in Brazil. The j modality is present in more than 85 cities distributed by about 30 pas. Read more (08/19/2026

·São Paulo, Brazil
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Reuters broke the news in London, United Kingdom on Wednesday, August 19, 2026.
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