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The ‘Mass Affluent’ Are Losing Their Allure for Wealth Managers Navigating AI

AI is giving mass-affluent clients near private-banking service, and firms are hiring more for oversight, succession planning and family-dynamics expertise.

Summary by SWI swissinfo.ch
(Bloomberg) -- Wealth managers keen to stay relevant in the age of artificial intelligence may soon find that clients with a mere $1 million in liquid assets are no longer worth spending human hours on.

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SWI swissinfo.ch broke the news in Bern, Switzerland on Sunday, June 21, 2026.
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