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Apple Music Opens New Live Music Venue in London
The venue will film and livestream one-off shows as Apple seeks to set Apple Music apart from Spotify and Amazon Music.
- Apple Music is opening a 600-capacity concert hall at London's Battersea Power Station, designed to host one-off shows by major recording artists and new bands, all of which will be filmed and broadcast live online.
- Inside the facility, a 48-speaker spatial sound system and a 38-foot stage allow artists to configure performances for intimate acoustic sets or massive televisual productions, with specially selected bricks designed to absorb reflected sound.
- Hardwired for 16 or more cameras, the space includes new studios for Apple Music Radio, enabling artists to record interviews and mix music in Spatial Audio on-site in a broadcast-ready environment.
- Culture Secretary Lisa Nandy called the development "a huge vote of confidence in the UK as a global creative powerhouse," while Apple VP Oliver Schusser emphasized the goal to better connect artists with fans.
- In the coming weeks, the venue is expected to welcome guests, marking Apple's return to London live events nine years after ending its popular iTunes Festival.
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The state-of-the-art Apple Music-Hall can host up to 600 spectators at the Battersea Power Station. Programming will be announced on September 28.
·Paris, France
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In London, Apple offers a real concert hall, with 600 seats, 16 cameras and direct streaming on Apple Music. ...
·Brussels, Belgium
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The new Apple Music space, located in the historic Battersea Power Station, has capacity for 600 people and has a system of 48 speakers, recording studios and technology to broadcast concerts around the world. The company also premiered new facilities for its radio programs.
·Las Condes, Chile
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Total News Sources72
Leaning Left10Leaning Right4Center13Last UpdatedBias Distribution48% Center
Bias Distribution
- 48% of the sources are Center
48% Center
L 37%
C 48%
15%
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