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Apple launches iPhone 17e and new iPad Air

The iPhone 17e starts at $599 with doubled base storage and a faster modem, aiming to boost adoption with MagSafe and AI features, Apple said.

  • On Monday, March 2, Apple begins a product-launch week unveiling the iPhone 17e, iPad and iPad Air, and a lower-cost MacBook in the MacBook series.
  • Internally, Apple notes the lower-cost MacBook aims to attract switchers from Windows machines and Chromebooks, while some Mac Mini production shifts to a Foxconn facility in north Houston later this year.
  • The lower-cost MacBook is expected to use an A18 Pro chip, have a 12.9-inch display, and start between $599 and $799, with $100 off for qualifying college students and educators.
  • Stores were warned to expect a major rush and longer staff hours, with pre-orders starting Wednesday, March 4, and sales on Friday, March 13, including a special Apple Experience.
  • That internal intensity suggests employees involved in prelaunch planning match fall iPhone launches, with Mark Gurman, Bloomberg reporter, predicting a three-day rollout and major mainstream appeal.
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Lean Right

The latest in the most "affordable" range of the iPhone has to help the Californian brand face ever more formidable Asian competition.

·Paris, France
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Lean Right

Apple has just announced the main features of the team that happens to the “e” line introduced last year, which replaced the SE series definitively.This new version of the iPhone focuses on upgrading key internal components, maintaining the overall design and reserving certain hardware technologies for models of superior ranges. 256GB base storage and A19 processorThe most relevant change is the removal of 128GB capacity.The iPhone 17e sets the …

·Chile
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Lean Right

The company of Cupertino unveils its latest smartphone equipped with an A19 chip and a 48 megapixel photographic system. Sold 719 euros with 256 GB of storage, this model will be marketed on March 11 in 70 countries.

·Paris, France
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US technology Apple introduced its new iPhone 17e and iPad Air models, which incorporate performance improvements.

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Daily Express broke the news in United Kingdom on Sunday, March 1, 2026.
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