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Anthropic buys Super Bowl ads to slap OpenAI for selling ads in ChatGPT
Anthropic's ad campaign targets OpenAI's plan to introduce ads in ChatGPT's free tiers, promising its Claude chatbot will remain ad-free amid growing monetization pressures.
- Anthropic unveiled a Super Bowl campaign critical of OpenAI's decision to test ads within ChatGPT.
- OpenAI CEO Sam Altman defended the company's actions, stating they respect users and would not implement ads that users would reject.
- The Anthropic ad depicts a scenario implying 'Ads are coming to AI,' aiming to criticize OpenAI's potential ad implementation.
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Anthropic spent millions on Super Bowl ads to roast OpenAI
Everyone knows Super Bowl commercials are expensive, bombastic, and designed to be talked about. What we didn’texpect was an AI startup using the biggest ad stage of the year to throw shade at a rival’s advertising strategy. That’s exactly what Anthropic has done. The company bought Super Bowl airtime to broadcast a simple message: “Ads are coming to AI, but not to Claude.” Its ads depict a chatbot spitting product pitches mid-conversation, endi…
·Amsterdam, Netherlands
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Total News Sources36
Leaning Left4Leaning Right1Center15Last UpdatedBias Distribution75% Center
Bias Distribution
- 75% of the sources are Center
75% Center
L 20%
C 75%
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