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An Exclusive Look Behind Nike’s Yu-Gi-Oh! Collaboration with Bryce Wong
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An Exclusive Look Behind Nike’s Yu-Gi-Oh! Collaboration with Bryce Wong
Nike is fresh off of winning the biggest duel of the year. The long-awaited collaboration with Yu-Gi-Oh! finally launched globally last week. Through social media, Nike energized its audience and delivered one of the most noteworthy collaborations of the year. This project was a long time coming- and culminated with a perfectly timed release to help celebrate the 30th anniversary of the Air Max 95. According to Nike, this was always the plan. Wh…
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