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AI Search Has a New Gatekeeper. Can the ‘AI Visibility’ Experts Pass Their Own Test?
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AI Search Has a New Gatekeeper. Can the ‘AI Visibility’ Experts Pass Their Own Test?
By Evan Vega The front page of the internet is being rewritten, and most people haven’t noticed who the new editor is. For twenty years, getting found meant ranking on Google and earning the click. Today a growing share of buyers never see ten blue links at all — they ask ChatGPT, Claude, Gemini, or Google’s own AI Overviews, read the synthesized answer, and act on whoever the machine chose to cite. If the AI doesn’t name you, you were never in …
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