US EditionAI-Generated Actress Tilly Norwood Slammed by Canadian Performers Union as “Nothing But Lines of Code”
Actors unions in Canada, the U.K., and the U.S. reject AI actress Tilly Norwood as synthetic competition threatening performers’ livelihoods and call for AI regulations.
- In 2025, Canadian union ACTRA and U.K. union Equity joined SAG-AFTRA to oppose signing AI-generated actress Tilly Norwood, denouncing synthetic actors in entertainment.
- The opposition arose after Dutch producer Eline Van der Velden revealed Tilly Norwood and discussed possible Hollywood agency representation despite concerns over unauthorized use of performers' work.
- Unions argue that synthetic performers like Norwood lack life experience, creativity, and societal contribution, and that AI usage threatens actors' careers and devalues human artistry.
- Marie Kelly stated ACTRA "rejects any attempt" to replace performers with synthetics and called this a wake-up call for stronger AI laws and protections in the industry.
- The controversy implies a growing push for robust consent, transparency, and regulation to safeguard performers' rights amid expanding AI use in film and TV production.
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Artificial intelligence is also stirring up trouble in the film industry. Hollywood circles have strongly condemned the emergence of a new "actress".
AI Actress Tilly Norwood Rejected by More Acting Unions as 'Nothing but Lines of Code'
One day after SAG-AFTRA denounced the suggestion that an AI “actress” named Tilly Norwood could soon be signed to a Hollywood talent agency, more acting unions spoke out Thursday, saying the performer is “nothing but lines of code.” Canada’s ACTRA union and the U.K.’s Equity joined SAG-AFTRA in criticizing the new tech development and argued that AI cannot replace human talent. Their rejection came days after rumors of the AI actress lit up Holl…
A new star is born at the Zurich Film Festival: an AI-generated actress. Hollywood is in turmoil.
Between polemics and divided opinions, the audiovisual production studio Particle6 , through its artificial intelligence division Xicoia , developed a virtual character named Tilly Norwood who can “act”. It is an actress made with AI that could put Hollywood to the head. Who is Tilly Norwood? Tilly Norwood’s first public appearance and the controversy around it Now movie producers will be able to choose human actresses or Tilly for their next fi…
Last weekend, at the Zurich Film Festival, Dutch studio Xicoia made headlines when it unveiled Tilly Norwood, an actress created with the help of artificial intelligence. The fictional actress, who is being hailed as the next Scarlett Johansson, is already receiving requests to work with artists, Xicoia reported. “I may be an artificial intelligence. But I feel very real emotions right now. It’s amazing to think about what awaits me,” Norwood wr…
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