adam&eve\TBWA revives the slurp for Pot Noodle’s bold new campaign film

'Be afraid. Be very afraid': Pot Noodle 'slurp' returns - DecisionMarketing

Pot Noodle’s infamous “slurp” – which has proved something of a love it or loathe it strategy, especially online – is back in a new campaign that reaffirms the “King of Snacks” brand platform, “Nothing Satisfies Like Pot Noodle”. Created with Adam & Eve TBWA, the new work builds on the brand’s award-winning 2024 campaign, which originally featured an epic 12-second slurp before being re-edited with softer sounds following a widespread outcry. Th…

adam&eve\TBWA revives the slurp for Pot Noodle’s bold new campaign film

LONDON, UK – Pot Noodle’s infamous ‘slurp’ is back in a new tongue in cheek campaign that reaffirms the ‘King of Snacks’ brand platform, “Nothing Satisfies Like Pot Noodle.” Created with adam&eve\TBWA, the new work builds on the brand’s award-winning 2024 campaign, which originally featured an epic 12-second slurp before being re-edited with softer sounds following a widespread outcry. The new campaign makes the most of Pot Noodle’s divisive son…