Callaway Ends Good Good Relationship, Donates to Organizations that Prevent Violence Against Women
Callaway said the ad violated its values and ended the partnership immediately while committing $1 million to organizations that prevent violence against women.
- On Thursday, Callaway Golf announced it has ended its partnership with Good Good effective immediately, committing $1 million to organizations preventing violence against women.
- Backlash erupted after Good Good posted an advertisement showing a male golfer shoulder-checking a female to the ground reaching for a driver, prompting the company to delete the video.
- Co-Founder Garrett Clark released an 8-minute apology video Wednesday evening, while CEO Matt Kendrick posted on LinkedIn that he 'owned the mistake' regarding the concept.
- PGA Tour CEO Brian Rolapp described Good Good's status as title sponsor for the Good Good Championship as 'fluid,' and the premiere of Big Break X Good Good has been postponed.
- Despite the controversy, the brand maintains its commitment to Good Good Girls, an initiative designed to promote women in golf, though Clark acknowledged the ad conflicted with those inclusion efforts.
25 Articles
25 Articles
Callaway severs ties with golf brand after controversial ad sparks outrage
Fallout from a golf commercial described as “the worst ad known to man” continued Thursday when Callaway, one of the sport’s largest makers of equipment, announced it had cut ties with Good Good Golf, the brand it had partnered with for the past three years before their joint ad sparked controversy.
Callaway breaks with golf media company Good Good after blowback to controversial ad
Golf equipment maker Callaway is severing ties with Good Good after the influential internet golf company’s controversial advertisement that featured one of Good Good’s co-founders pushing over a female member of their team.
Callaway Ends Good Good Relationship, Donates to Organizations that Prevent Violence Against Women
Callaway Golf has severed its relationship with Good Good amid backlash to an ad that showed a male shoulder checking a female to the ground as she reaches for a driver in his golf bag.
YouTube golfer Grant Horvat is selling kids golf clubs with an alarmingly high price tag
Well, it's official: August 2026 will be remembered as the month that drama in the YouTube golf space hit its peak.Good Good golf, the popular apparel brand and YouTube channel with more than 2 million followers, has taken an immense amount of criticism over its recent ad promoting a collaboration on a driver with Callaway in which Good Good co-founder Garrett Clark shoves a female member of the brand to the ground.While Good Good continues to t…
Coverage Details
Bias Distribution
- 70% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium
