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1 in 4 Americans Got a Deepfake Voice Call Last Year, Report Finds
Hiya's report reveals 25% of Americans received AI deepfake scam calls last year, with seniors losing triple the financial amounts of younger adults, fueling calls for carrier liability.
- On Mar 2, 2026 Hiya released its State of the Call 2026 report showing one in four American consumers received a deepfake voice call in the past 12 months.
- Hiya says weaponized AI has pushed consumer frustration to a tipping point, with a survey of over 12,000 consumers driving demands for stricter regulation and carrier liability.
- American consumers now receive an average of 9.9 unwanted calls per week, and nearly half have encountered or can't distinguish AI voice fraud.
- Consumers' demand for liability is escalating, with 67% of American consumers wanting carriers to bear responsibility and 38% of subscribers likely to switch if unprotected from AI scams.
- Hiya, which protects over 550 million users monthly, is showcasing AI caller identity, voice security, and branded calling solutions at Mobile World Congress Barcelona on March 2 and March 3, 2026.
Insights by Ground AI
17 Articles
17 Articles
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·New York, United States
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Total News Sources17
Leaning Left2Leaning Right0Center6Last UpdatedBias Distribution75% Center
Bias Distribution
- 75% of the sources are Center
75% Center
L 25%
C 75%
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